The 2022 FIFA World Cup is now underway in Qatar, and brands are lined up to reach the 5 billion fans globally who are expected to watch the tournament, which runs through December 18. Many advertisers are integrating connected TV (CTV) and over-the-top TV (OTT) into their omnichannel approach, in […]
Cup
The 2022 FIFA World Cup – Domo’s look at the history of the tournament
/ The Football World Cup 2022 Edition The Football World Cup (or Soccer World Cup if you’re a North American fan) is upon us, kicking off for the 22nd time in just under a week hosted by the nation of Qatar. Of particular note is England vs United States on Friday the […]