Understanding why social media is an important part of inbound marketing is a bit like the philosophical question, “If a tree falls in a forest and no one is around to hear it, does it make a sound?”
Business Salary
How to Nail the Tone and Voice in Your Email Marketing Campaign
When emailing customers, it’s essential to nail the tone and voice. Studies have found that on average, for every $1 you spend on email marketing, you can expect a return of $42 so you want to sound like a human, not a robot. Finding the right tone and voice for your […]
Customer Data Privacy: 10 Non-Negotiable Best Practices to Protect Your Business
In July 2020, a hacker accessed Twitter’s internal tools to seize 130 high-profile Twitter accounts—like Elon Musk, Bill Gates, Barack Obama, and Jeff Bezos—to carry out a “double your bitcoin” scam. Thousands of Twitter users fell for it, and in just a few hours, the hacker stole over $118,000 worth […]
Why You Need Strategy » Succeed As Your Own Boss
We’re quickly approaching the end of 2022, so now is a great time to start thinking about your small business strategy for the new year. To support you, I’ll be sharing a three-part series to help you develop a solid small business strategy so you can grow your business in […]
Important Factors That Determine Administrative Assistant Salary
Administrative Assistant Salary varies due to various factors. While the location matters, your skills and qualifications, are also essential criteria for determining your salary. People who lack college credentials to join a service of choice can now climb the corporate ladder with the jobs of administrative assistant. If you hold […]
One in five young Aussies in tech fear losing their jobs
The tech industry continues to see a massacre. Hundreds of thousands of workers have lost their jobs as a result of big tech layoffs, and financing is drying up. In its recent financial report for the fourth quarter of fiscal 2022, HP revealed the layoffs. It joins a growing number […]
7 Things your Customer want to Hear from You
Intro, Goal, Alignment, Trust. Customers want: 1) Solutions to Problems, 2) How you can Satisfy their Needs, 3) How? Your Capabilities, 4) to get Personal, 5) ROI, 6) Feedback from your other Customers, 7) Communication & Help. Intro. What do customers want to hear from CEO or Sales to make […]
Why Your B2B Sales Strategy Should Include Inbound Marketing
The B2B sales strategy you build will determine whether your strategic plans fully launch or fully fail.
10 Steps to Writing a simple Business Plan
INTRO: What is a Biz Plan? Steps, Choosing. 10 STEPS: Exec Sumry, Description, Target Market, Competitors, Management, Marketing Plan, Sales Strategy, Funding Financial projections. A business plan is the foundation of any successful company, regardless of size or industry. This step-by-step guide provides information on writing a business plan for […]
Inside the Partnership Marketing System That’s Helped Rajiv Nathan Nearly 2x His Business in 2021
What if you could not make a single additional sale for the rest of 2021… And STILL outperform your 2020 sales by 30%? That’s the kind of growth our client Rajiv Nathan reported all the way back in August. Specifically, here’s what he had to say: “I don’t have to […]