Selfie with Tusar Barik & Jim Habig of LinkedIn at #b2believe How can marketers put promise making into practice? LinkedIn Vice President of Marketing, Jim Habig, shared the keys to the power of storytelling, the importance of creativity, and the exciting opportunity ahead for B2B marketers at LinkedIn’s inaugural B2B […]
Business Salary
Comment choisir une agence Web : les 10 critères essentiels
Aujourd’hui plus que jamais, les entreprises veulent être visibles et attractives pour les millions d’internautes qui pourraient être intéressés par leurs différents services. C’est pourquoi de nombreuses entreprises font appel à des agences Web pour déléguer les opérations qui ne font pas partie de leur savoir-faire: gestion des médias sociaux, […]
Paid Media awareness and return on ad spend: a poisoned chalice
Marketing often pushes for a quick return on investment – proof that your dollars spent equate to more dollars earned. Doubtless, many campaigns are doomed to fail before you’ve even got them off the ground because you see a less-than-palatable ROAS, ROI or some other revenue/income/profit based metric. As marketers, […]
What is a Fractional CMO and What do They Do for Businesses
Want to grow your business and position your brand for success? One of the greatest ways to do so is hiring a CMO or Chief Marketing Officer, an experienced, result-driven executive responsible for all your marketing efforts. But with an average annual salary of over $330,000 many small to mid-sized […]
An Action Plan For Embracing Change
Marketing Podcast with Jason Feifer In this episode of the Duct Tape Marketing Podcast, I interview Jason Feifer. Jason Feifer is the editor-in-chief of Entrepreneur magazine and the author of the book — Build for Tomorrow: An Action Plan for Embracing Change, Adapting Fast, and Future-Proofing Your Career. Key Takeaway: […]
Comparing Month and Year Data using Beast Modes
/ Comparing Month and Year Data using Beast Modes in Domo Problem Statement: It is important to be able to compare one month or year to another and ensure that they are equal. This requires us to either hide the current month from a card since it isn’t complete, or show […]
5 Steps to Get Started with YouTube Creator Studio (+3 Tips & Tricks)
Spending money and time getting the best video recording tools and making the most fantastic content is just half the job done. With 500 hours of videos uploaded every minute, you have to work extra smart to make it big on Youtube. The next crucial step is to engage with […]
Salary Expectations In Business Careers
A career in the world of corporations and commercial organizations offers you a wide range of possibilities. You can work for yourself in a home based enterprise or work for someone else at any level of a large organization. The wages and benefits paid to employees or managers in an […]
How to Tell a Compelling Brand Story About Your Business [Guide + Examples]
Businesses struggle to find a way to connect with people. One way to bridge that gap is by telling your brand story. Storytelling is a powerful tool that allows you to build relationships with your target audience and employees by appealing to their emotions. You appear more human to your […]
How to Make More Money in Business by Doing the Right Thing –
Every now and then you run across a business leader who has worked successfully across multiple business segments. Very occasionally, you find a business leader who has successfully built businesses from the ground up across multiple business segments. If you are lucky enough to find a business leader like this, […]