Many Christian ministries, missions and organisations are relying purely on donations and grants for their financial requirements because this is the traditional model. The story of George Müller and how God provided for their needs in supporting a number of orphanages in Bristol, UK during the eighteen hundreds is indeed […]
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Get the Most Out of a Smart Landing Page Builder—Just Like This Business
Sometimes you choose a hobby, sometimes a passion chooses you. And that’s exactly what happened when Peter Letts discovered scuba diving. He first dipped his toes as a diver in 1992, but soon took to the deep end and became addicted to the sport. Almost 10 years later, he left […]
Are these SEO rookie mistakes costing your search rankings?
30-second summary: SEO has increasingly become a key area of practice for businesses to gain visibility, however, if done wrong can stagnate or even sabotage your online visibility From optimizing your website for the wrong keywords to putting too many keywords in the meta keywords tag or creating lots of […]
Consolidated Pages vs. Multiple Pages: Which is Best For SEO?
Queries around SEO best practice rarely have a straightforward answer – it often depends on a variety of scenarios. That’s why it’s difficult to answer what seems like the simple question of whether consolidating pages or having multiple pages talking about a particular or similar is better for SEO? Although […]
Commission Sales Vs Salary Sales
In the sales industry, one of the most heated topics of discussion is commission sales vs. salary sales. There are benefits to using both, but many people are hard-core advocates of one or the other. Some people believe commission is the only method of payment for true salespeople, while others […]
Q4 Marketing Deep Dive | Fidelitas Podcast
In Episode 126 of the Lion’s Share Marketing Podcast, Tyler and Jon discuss the latest news: Facebook introduces Make-A-Video, an AI tool that generates videos from text. They talk about what this tool will provide marketing teams and Jon shares why he’s not worried that AI will steal jobs from […]
How to Transition to Employee Ownership with Sarah Durham » Succeed As Your Own Boss
Sarah Durham is an entrepreneur and creative consultant passionate about helping entrepreneurs. She founded Big Duck in 1994 to help nonprofits increase their visibility, raise money, and communicate more effectively. Now, she serves on its board of directors after selling the business to her employees in 2021. Sarah now provides […]
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7 minute read time Campaign Monitor – May 24, 2022 SMS is an essential marketing channel for all kinds of businesses. But, it can be tricky to nail down what kind of message is appropriate for SMS, and what kind will annoy and drive away your customers. Read this post […]
Benefits of Providing Financial Literacy Training To Employees
In a survey conducted in 2020, American adults answered a list of personal finance questions. Only 52% of those adults answered the survey questions correctly. But those results are really no surprise. After all, only 15 states in the US even guarantee high schoolers will take at least one semester […]
Ultimate Guide to Writing Your First Email Newsletter
8 minute read time Campaign Monitor – Apr 27, 2022 Email newsletters often don’t bring immediate conversions or sales. They take significant time and resources to create. Is it even worth it to launch one? Those in the know think so. The Content Marketing Institute’s 2021 B2C content marketing report […]