Studies show a generational gap in electric vehicle purchases: younger people tend to be more excited about them, but less able to afford them. (Story aired on All Things Considered on Nov. 8, 2022.) STEVE INSKEEP, HOST: Automakers are betting on the rise of electric vehicles, even though some of […]
What Is Local SEO And Why Does It Matter?
While SEO is an important strategy for any business looking to grow, focusing on improving your local reach can have a big impact on your sales.
Africa Business
The most important thing to remember in order to achieve success in business is to capitalize on the news. Being always in the know goes a long way. It is because of making the right decisions concerning bold business ventures that many of today’s entrepreneurs operating in all parts of […]
How To Build A Business Ethics Program
Recent corporate financial scandals have highlighted the importance of business ethics and legal compliance. Yet a recent National Association of Corporate Directors (NACD) survey of 280 corporate CEOs and directors found that “only one of three directors felt that they were highly effective in ensuring legal compliance”. Ethics in Business […]
Donald Trump under fire over dinner with white supremacist
Donald Trump faced a new backlash after it emerged that he dined with one of America’s most prominent white supremacists at his Mar-a-Lago estate this week, just days after announcing a new bid for the White House in 2024. According to Axios, Trump had a meal on Tuesday with Nick […]
Instagram Marketing for Small Businesses: The Complete Guide
Seventy-one percent of US businesses use Instagram to market their products, services, and brand to more than one billion users on the app. With a variety of interactive features, Instagram marketing has become essential for small businesses.
10 Steps to Writing a simple Business Plan
INTRO: What is a Biz Plan? Steps, Choosing. 10 STEPS: Exec Sumry, Description, Target Market, Competitors, Management, Marketing Plan, Sales Strategy, Funding Financial projections. A business plan is the foundation of any successful company, regardless of size or industry. This step-by-step guide provides information on writing a business plan for […]
Redefining Essentials: How our Hearts are Dictating Spending Post-COVID
If people can’t afford groceries, why are restaurant visits back to pre-pandemic levels? The simple answer to this question is that essentials have been redefined. After two years of restricted living, pent-up emotions can override logic and re-position some seemingly non-essential purchases as ‘worth it’. In times of inflation, interest […]
Inside the Partnership Marketing System That’s Helped Rajiv Nathan Nearly 2x His Business in 2021
What if you could not make a single additional sale for the rest of 2021… And STILL outperform your 2020 sales by 30%? That’s the kind of growth our client Rajiv Nathan reported all the way back in August. Specifically, here’s what he had to say: “I don’t have to […]
Understanding Entrepreneurialism and Its Relevance to Nigerian Society
Entrepreneurialism is an important factor in the development of any nation. Entrepreneurs are responsible for taking calculated risks that open up doors to progressively higher levels of economic growth. If it weren’t for them, the world would never have knows such marvels as the wheel, electricity or the Internet, to […]