By Michelle Voznyuk, Senior Marketing Consultant at Heinz Marketing As the end of the year quickly approaches, you’re probably deep in planning for 2023. But equally important as looking forward to and preparing for next year is reflecting on the year behind us. There’s a lot that can be learned […]
Business Manager
Contracts and power | Seth’s Blog
A written contract benefits the party with the least power. Power might be in the form of money, access to plenty of lawyers or simply a willingness to burn it all down to the ground. In the moment before a contract is signed, the lower-powered party momentarily has more power. […]
Comment le créer et le configurer pour le SEO?
Le fichier robots.txt, aussi connu sous le nom de protocole d’exclusion des robots, est un fichier particulièrement intéressant. Il permet de fournir des directives aux robots des moteurs de recherche quant à l’exploration (crawling) des pages de votre site web. Contrairement à ce que l’on pourrait penser, il est très […]
PR Crisis Management Planning: What You Need To Know To Survive
Does your business have a PR Crisis Management Plan? If you don’t know, your firm probably doesn’t have one! Always monitor the environment for potential a PR Crisis elsewhere to spread or have an unknown impact on your business, industry or the broader economy. This way you can decide how […]
What is WCAG, and Why is it Important?
Reading Time: 4 minutes Created by the World Wide Web Consortium (W3C), the WCAG (Web Content Accessibility Guidelines) are considered the benchmark for website accessibility. In a nutshell, WCAG is a universally accepted set of technical guidelines that set out how you should go about ensuring that your digital content […]
Putting the ‘Digital Version of You’ to work
Posted by Adam Franklin Who’s got the better work ethic in your business… ‘You’ (ie. in real life) or the ‘digital version of you’ (ie. online)? I posed this question at the recent AREC conference. If most of your prospecting, marketing and lead generation activity is conducted in “real life” […]
How to Make Visitors Feel Valued
Give a little TLC to your brand audience.
Zoomin Groomin Franchise Review – Pet Grooming Business Opportunity
Zoomin Groomin is a relatively new franchise opportunity that has been franchising since 2006. The ideal franchisee is a pet groomer who is looking to leverage a franchise system for marketing and management support. The Zoomin Groomin franchise owner runs a grooming salon and pet spa directly from their home. […]
BI Reporting – 3 Ways Domo has Changed it for Good
The business intelligence (BI) / analytics space has evolved dramatically over the last twenty years, including a move away from traditional BI reporting in the process, towards modern BI that meets the demands of modern organizations. BI Reporting is No Longer the Focus In the early days of BI, there […]
Farmers without solar panels could lose out on £1bn as Government weighs up clampdown
Farmers without solar panels could be missing out on up to £1bn over the next two years, according to new analysis from the Energy and Climate Intelligence Unit (ECIU). Solar panels have enabled farmers to sell energy they generate themselves to cut their own bills. However, the vast majority of […]