The idea of AI-enabled OCR software might seem a little intimidating at first, but once you know what it does and how it works, you’ll see that it’s the perfect solution for your business! What is OCR Software? OCR software is an AI-powered software that can recognize and extract text […]
600K Journalists Analyzed: What You Need To Know To Pitch
Then we added up those percentages, and divided by the total number of brand alerts. This gave us 5%. So if 5% of mentions come from journalists, that means the remaining 95% come from non-journalists. At risk of stating the obvious, that’s a fairly big difference! And it just underscores […]
There’s No Such Thing As Work-Life Balance (Or, Another Reason Business is Not About Money)
Two themes come up frequently in my conversations with and reading about other entrepreneurs-work/life balance, and ‘the bottom line.’ The first doesn’t exist, and the second is not why you’re in business. If you’re in business for the right reasons, you love what you do; it’s what gets you out […]
Choosing A Career Path? 5 Big Career Choice Tips That Work!
With thousands of options, how do you decide which career path is right for you? The task may be impossible if you don’t know about different industries and what you want to do. Luckily, it isn’t difficult if you follow an organized process. This increases your odds of making the […]
Business Accounting Services That Matter
What can it mean when one say that you need inheritance tax advice, tax financial planning, and accountancy services? It means that you need a consultancy in business services. When there’s a death in the family, the grieving family needs to deal with inheritance tax and seeks inheritance tax advice. […]
Get Holiday Ready: Email Sending Best Practices
6 minute read time Campaign Monitor – Oct 21, 2022 Q&A with Deliverability Manager John Peters With the holiday season just around the corner, and the prospect of sending more emails to your subscribers than usual, not to mention the influx they’ll no doubt receive from other brands, we want […]
How to Make More Money in Business by Doing the Right Thing –
Every now and then you run across a business leader who has worked successfully across multiple business segments. Very occasionally, you find a business leader who has successfully built businesses from the ground up across multiple business segments. If you are lucky enough to find a business leader like this, […]
Google Analytics 4 properties: 3 account structure considerations
For marketers involved in Google Analytics, measuring events, campaigns and conversions in the interface will sound familiar. However, there’s another area one click away that gives opportunities to support data collection and analysis. The “Admin” screen is usually frequented by analytics practitioners and those implementing data collection, but there are […]
B2B Content Promotion, Social Trends Report, LinkedIn’s New Guide, Gender Bias Study, & AI Changes Creative Work
One Way to Set B2B Content Apart from the Rest? Actively Promote ItCreating higher quality B2B content was seen as the top way to differentiate it, with coverage of unique topics that competitors aren’t covering coming in second, followed by conducting active promotion that extends beyond publishing and distribution — […]
Payroll Services Ease the Process of Small Businesses
Small, emerging businesses are too busy developing core strategies and managing workflow and client relations that they often make a hash of many important aspects which demand their attention. One such aspect is payroll. Payroll is one of the fundamental parts of an organization. A number of small businesses that […]