Last week, I started a new series for small business owners aimed at helping you build a business strategy that will set your small business up for success in 2023. Last time we covered 7 reasons why you need a small business strategy. In this article, we’ll discuss how to […]
strategy
What your Paid Media strategy needs for 2023: the key takeaways from our November Breakfast Briefing
Missed our November Breakfast Briefing? Here, our Head of Paid Media, Jack, shares his top insights from his Breakfast Briefing talk: “CPA & ROAS are dead; long live lifetime value”. At a time when budgets are tightening up, Jack will explain how you can take your activity above optimising for […]
Why You Need Strategy » Succeed As Your Own Boss
We’re quickly approaching the end of 2022, so now is a great time to start thinking about your small business strategy for the new year. To support you, I’ll be sharing a three-part series to help you develop a solid small business strategy so you can grow your business in […]
Why Your B2B Sales Strategy Should Include Inbound Marketing
The B2B sales strategy you build will determine whether your strategic plans fully launch or fully fail.
25 Dos And Don’ts For Your Pinterest Marketing Strategy
Listen to this blog Pinterest is the ultimate inspiration hub for millions. The visual search engine is the favorite of every marketer, seller, artist, and more. But it isn’t limited to just a boredom-killing scroll! Pinterest can be an excellent platform for all types of businesses to market their brand. […]
4 Best Investment Strategy For Beginners Today
A beginner’s best investment strategy is to focus on opening a small investment account with modest funding. They should also try to pay off student loans and create a small emergency fund first. Investment tactics can be changed. You can adjust your choice if it doesn’t work with your schedule […]
Why Does Strategy Fail? » Succeed As Your Own Boss
Recently we’ve been on a journey to set your small business up for success in 2023. In a three-part series, I’ve been guiding you in creating a small business strategy to launch in the new year and bring your business to new heights in 2023. In part 1, I laid […]
How to measure results from your marketing strategy
1) Return on investment (ROI) ROI is a standard metric that evaluates how much you invested and spent on your marketing relative to how much you earned back. According to Danny Veiga, with only present costs considered, ROI may also help you understand how much profit each new project at […]
Boost your ecommerce strategy with these 10 affiliate marketing tips
Affiliate marketing has been growing in popularity over the past few years. For 20% of marketers, affiliate marketing is now their most important stream of revenue. So if you’ve got no idea what affiliate marketing is, it’s time to brush up on your knowledge, as you’re sure to be missing […]
3 Essential Reasons Why Your Team Needs a Video Sales Strategy
August 8, 2022·5 min read If your team doesn’t have a video-powered sales strategy, you’re letting opps slip through your fingers. Discover three essential benefits that come from building video into your sales strategy. Does your sales team have a video sales strategy? If you don’t—why not? Video is arguably […]