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Has the FTX mess iced venture interest in crypto? • TechCrunch
It hasn’t been a kind year for blockchain-based startup activity. In addition to an asset-price correction during a general venture capital slowdown, web3-focused tech upstarts have also had to deal with a series of intra-industry crises that have, at times, dominated technology headlines. The Terra/Luna mess comes to mind. As […]
What the TopRank Marketing Team is Most Thankful For
As the U.S. celebrates Thanksgiving Day this week, we can all look back at another unique year of opportunities, challenges, and changes in the B2B marketing landscape. Despite the challenges we’ve all faced, we’ve grown, adapted, and overcome, and now is an ideal time to look back on those parts […]
S&P 500 ends holiday-shortened week 1.5% higher amid a lull in trading
The S&P 500 (SP500) on Friday ended 1.53% higher for the holiday-shortened week amid muted trading, with the benchmark index gaining in two out of five sessions. U.S. markets were closed on Thursday on account of Thanksgiving and shut earlier at 1 p.m. ET. on Black Friday. While the week […]
5 Rules to Make Customers Love Your Business – Business Tips & Advice
Attracting paying customers is what separates entrepreneurs from entrepreneurs. Ask any entrepreneur and she will tell you that getting customers is one of the hardest parts of business. The inability to attract customers cost-effectively is one of the common reasons businesses fail. Do you know your customers’ needs? Many entrepreneurs […]
How to Start a Commercial Cleaning Business on the Side: $100k in 9 Months
This week’s guest booked $100k worth of commercial cleaning business in her first 9 months. Haley Gallagher and her husband are serial side hustlers and were specifically looking for a side hustle they could do after hours. Seeing an opportunity at a bar he was working security for, Haley’s husband […]
6+ Cybersecurity Tips To Protect Your Customers During Holiday Shopping
As the pervasive shadow of Covid-19 recedes and slowly becomes a memory, many of the technologies and protocols we developed during that time remain. Global eCommerce retail sales have always experienced an annual incline. However, these figures have been boosted as more consumers have adopted online shopping and abandoned traditional […]
Marketing 101: What is influencer marketing?
Marketing has a language all its own. This is our latest in a series of posts aimed at helping new marketers learn that language. What term do you find yourself explaining most often to new hires during onboarding? Let us know. This article was originally published in the MarketingSherpa email […]
Study: Which Link Metric Correlates Closest to Organic Visibility?
The author’s views are entirely his or her own (excluding the unlikely event of hypnosis) and may not always reflect the views of Moz. Throughout my career, most of my teams’ digital PR strategies for clients have consisted of closing link gaps, creating new ones, and earning as many high-tier […]
There’s No Such Thing As Work-Life Balance (Or, Another Reason Business is Not About Money)
Two themes come up frequently in my conversations with and reading about other entrepreneurs-work/life balance, and ‘the bottom line.’ The first doesn’t exist, and the second is not why you’re in business. If you’re in business for the right reasons, you love what you do; it’s what gets you out […]